Quick Tip for SEO Video
Absolutely had to share this quick tip for publishing your next content marketing video to YouTube. Not only does video add a completely new and exciting element to your marketing mix but it can also...
View ArticleCreating B2B Viral Video Success
How do you demonstrate a machine’s agility? Why playing a giant game of Jenga(R) of course… or so Caterpillar thought anyways and it has turned into a huge viral video success. While the details of...
View ArticleTimeless Content Marketing Lessons
A very interesting blog caught my attention in which a little history turned into some timeless lessons we could learn from none other than Mr. Benjamin Franklin – one of the best marketers of his...
View ArticlePR Trends to Adapt Today
The Public Relations atmosphere is constantly changing due to the Internet and businesses demanding results. To communicate effectively, we need to share brand messages to cultivate mutually beneficial...
View ArticleGive Your Next Post a Visual Boost
While we could debate on whether or not a picture is really worth a thousand words, when it comes to social media, a picture CAN give your post a visual boost resulting in more likes, shares and reach....
View ArticleSocial Media Trends Update
According to Forbes, there were 7 Social Media trend predictions made just before 2014… and they’ve taken the time to analyze how accurate they were in predicting how companies are marketing their...
View ArticleSocial Media Ad Spending Out of Control. Make yours count.
We all know by now that a successful social media campaign includes content and advertising. But just what kind of media mix does it take to really consider your reach successful? In a recent article...
View ArticleCatalogs Adapt New Purpose in Marketing Mix
Well, if they say that print is dying than catalogs must be a thing of the past… but not really. While many catalogs are no longer printed but available in digital format, the concept behind them...
View ArticlePerfecting the Networking Encounter
I know there’s already advice in the blogsphere on how to give your 15-second elevator speech or ways to maximize your networking events… but not all of it is practical or effective. So here are some...
View ArticleWhat makes the Perfect Post?
We all know that social media success comes from engagement and content. And that varied statistics guide us into developing what we consider a good Facebook post that will result in wide reach,...
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